So Google has done it
again! It has successfully brought about another mega revolt in
internet affairs with its 21st April deadline of a major algorithm
update. Simply explained, Google will be growing its use of
mobile-friendliness as a ranking signal for websites. This means
their high time website owners pull up their socks and get their
websites mobile-friendly to face the Mobilegeddon if they actually
want to stay on google.
So does this really mean
that we all create our websites to fit each ones mobile screen?
The answer is NO.
Mobile optimization is
little more than that. Simply generating a mobile friendly site will
not do, the CONTENT will need to match up too.
Quite often we make the
fault of using the same content for the mobile friendly sites as we
do for the desktop version. And thereby lays the mistake. Like the
Smashing Magazine marks out “you may be losing users if responsive
web design is your only mobile strategy.” In simple words, you need
to know how to aptly write the content for your mobile site too.
In case you are still
wondering how, here are certain tips for some amazing mobile friendly
content:
- BE PRECISE AND CONCISE
Precision of content to
suit the target audience is really very important. You need to
actually identify your target segment as well as tailor content
simultaneously.
Unlike desktops, even the
biggest of mobiles consists of smaller screens. Stick to crisp and
short sentences that drive tell your point without being bulky.
- PICTURE PERFECT
People really love
pictures. You need to make use of interesting along with catchy
images to decorate your mobile site. Pair them with short as well as
catchy captions that can guarantee you an increase in visitors.
Always remember to stay
away from heavy graphics that take much time to load!
- HEADLINE ALERT
You need to do away with
boring and long headlines and switch to short ones, catchy ones to
keep the audience glued to your website. Nobody is going to click on
the content if your headline reveals it all. Retain the mystery.
We here at Media Pastabeing one of the best online
marketing companies in Mumbai make
websites for you and ensure that your website is mobile friendly that
can be viewed from any phone. We offer many services ranging from SEOservices in Mumbai, web designing services in Mumbai,
social media services and many more. Try us to get your website to
the top.